July 26, 2019

Spanish Video explainer for NGO. The reading had to be calm and clear to highlight the message that the illustration tries to convey.

Voice style: Spanish neutral voice acting. The narrator is the main character in this short story and I use quite a flat, emotionally detached tone to avoid the melancholy mood from becoming too melodramatic. This contrasts well with the much more emotive character voice I use for the patient. His is the only voice in the story conveying any emotion and this helps to give dimension to his character and highlight his troubled state of mind.

Jacqueline Vitali Spanish Latin American voiceover accent

The key to finding an effective corporate tone of voice is to communicate with people in a way that they find easy to understand. This is a very important consideration for those creating the content for the organisation, either in the form of the written word or visual media, as well as the way a script is spoken.

The every day language and vocabulary, which is naturally used within certain organisations can have a tendency to come across...

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© Jacqueine Vitali 2016 Josh Riley design